In this content webinar, we will begin by giving you a solid foundation of SEO knowledge, exploring what the past years' algorithmic updates and changes to Google's content quality standards mean for content strategy in 2020. We will then explore the tactics we've seen create the most business value for our clients content recently, and help empower you to put those same tactics into practice with your own web content.
This webinar contains unique tips and tactics and real case studies and represents a condensed, user-friendly version of longer half- or full-day content workshops we've designed for clients including NASA, Moss Adams, and Fred Hutchinson Cancer Research Center.
Scott is the Director of Digital Strategy at Wheelhouse DMG. He started with the company in 2014 as a content writer and now manages the Digital Strategy team — the “engine room” of the SEO practice, responsible for delivering ongoing SEO work, audits, content gap analysis, outreach, content creation, and more. Scott also provides direct strategic recommendations to organizations with multiple sites in their online ecosystem.